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Did United Just Initiate the Next Fare War?

United Airlines shares fell 10% in early trading after their CEO, Scott Kirby, revealed a new strategy for the airline that includes capacity growth and matching fares with low cost carriers.  “Half our revenue approximately comes from customers that are…

The Meaningless Game of List Prices

This week both major aircraft OEMs announced price increases.  Airbus raised its list prices by 2%, and Boeing raised its list prices 4%.   With average discounts already above 50% for most airline and leasing company customers, list prices have become…