There was a flutter of news recently after the WSJ reported Embraer would build larger aircraft to compete with Airbus and Boeing. Just how realistic is this?  In this story, we make the case for and the case against Embraer joining the fight with the duopoly in the narrow-body market.
The case for building a larger commercial aircraft:
Co-Founder AirInsight. My previous life includes stints at Shell South Africa, CIC Research, and PA Consulting. Got bitten by the aviation bug and ended up an Avgeek. Then the data bug got me, making me a curious Avgeek seeking data-driven logic. Also, I appreciate conversations with smart people from whom I learn so much. Summary: I am very fortunate to work with and converse with great people.