Korean Air announced an order for 10 Bombardier CS300 aircraft, with 10 options and an additional 10 purchase rights. Â KAL will be Bombardier’s first CSeries customer in Asia, joining customers in North America and Europe and 2 additional unannounced customers. Â With three orders at Paris and one just before the show, the CSeries appears to finally be gaining momentum after a 15 month hiatus in orders.
Walter Chu, SVP at Korean Air, gave us a few seconds before the media descended on him with interview requests.[youtube]QQ1No06CVEU[/youtube]
And this is how Bombardier’s Gary Scott prepared the audience (it was impressively big) – though moments before Dow Jones had broken the story and eagle eyes saw the team from Korean Air standing off to the back. It is worth noting that after doing a number of interviews with Mr Scott, his tenor and tone remained consistent, even though this announcement was a big moment for Bombardier. Which is to say that he continued his same demeanor we have seen all along – he and the Bombardier team are quietly confident. The brickbats from Airbus and Boeing are having no effect.
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