The fracas between Boeing and Bombardier seems focused on a fear at Boeing that Bombardier could become another Airbus. That is highly amusing. In the ITC documents Boeing talks up a CS500 as the outcome they anticipate being the growing threat.
The C Series is a five-across cabin compared to the six-across 737. That is a key data point. The 737 is a much larger aircraft. Boeing describes the Delta order as the starting point for Bombardier’s threat. This is not groundless. We are reliably informed that Delta expressed interest in a three-member C Series family as early as 2011. No doubt Boeing heard about that back then and dismissed the notion. After all Bombardier was thrashing about looking for orders and Boeing was not threatened.
A potential CS500 will be a stretch of the CS300. We understand the wing on the C Series has proven stronger than expected. This means no wing changes are necessary to stretch the aircraft. But there are other limits to a stretch that relate to cabin width. Look at the layout on the two CS300s in service. The CS300 offers a nice wide seat, but clipping that to the 17.5 inch found on a 737 will not provide enough room for six abreast. The only way the C Series can grow to about 160 seats and face off with the 737-800 or MAX8 will be a significant stretch.
To illustrate what that might entail, we use Delta as the benchmark. The table below is our estimate of how the LOPA could look. Obviously Delta and Bombardier could tweak the layout quite differently. To be fair, the seat comfort on a putative CS500 will be an improvement over the 737. But a CS500 needs to grow from its current 29 rows to 34, which is 17.2% more. Five abreast is a serious limit.
Using Delta as a model, the CS500 will lose one seat in first plus and three more in premium economy. Given how US airlines are focused on upselling, this loss of potential revenue will be unattractive. The CS500 could have four more seats in economy, and given the fares, this will not make it especially attractive. Airlines want the revenue in the front, not the back.
It would appear the CS500 would be a longer aircraft than the 737-800 or MAX8. This is not a problem of course. Except it does mean slower loading and unloading for a longer fuselage. Turn times cost money and airlines want to avoid that. So a CS500 had serious hurdles to overcome.
Our quick analysis is not meant to dismiss Boeing’s concern. Bombardier has stretched every aircraft they have made. However, as we can see there are limits Bombardier will hit with a five-abreast cabin.
Besides these though, would it be rational for Bombardier to stretch to a CS500? We think not. The 150-seat and up market just became a lot more crowded and, consequently, unattractive. The C919 and MC-21 are in flight test. These two aircraft will be supported by their national shareholders. Airbus and Boeing have their hands full with increased production rates and new state-sponsored competitors. Bombardier, in all honesty, should not even pop up on their radar because it would be irrational to enter that segment.
Could a CS500 be developed? Yes. Will it be an easy stretch? Probably more difficult than expected because it’s not just a technical challenge, there are also operational implications. Are Boeing’s concerns rational? We don’t think a CS500 is realistic for many years. Boeing will have defined its 797 and be deep into a 737 replacement within the next five years. Besides, the C919 and MC-21 are far more realistic threats because those aircraft will almost certainly have greater stretch capabilities. Indeed, the MC-21 already a stretch in the plan.
Boeing’s focus is on the wrong threat. Pointing to Bombardier stretches credibility because Bombardier cannot simply stretch the C Series. Besides Bombardier will not have the resources to undertake this for several years. By the time any CS300 stretch comes, Boeing will have moved the goal posts because the real threats come from Europe, Russia and China.
Co-Founder AirInsight. My previous life includes stints at Shell South Africa, CIC Research, and PA Consulting. Got bitten by the aviation bug and ended up an Avgeek. Then the data bug got me, making me a curious Avgeek seeking data-driven logic. Also, I appreciate conversations with smart people from whom I learn so much. Summary: I am very fortunate to work with and converse with great people.