Bombardier is in transition, with a new management team that continues to evolve. Last week’s addition of Nico Buchholz as Vice President of Procurement provides yet another seasoned industry executive to the management team, with prior experience at Airbus and most recently as the fleet planner and aircraft purchaser at Lufthansa Group. Nico’s insights from being on the other side of the table will be helpful. Alain Bellemare is building a powerful senior management team.
But at the same time, if there’s one aerospace firm that can’t seem to catch a break, it is Bombardier. The company’s stock price, despite a 25% rise last week, remains substantially lower than historic levels after a litany of financial bad news and the restructuring earlier this year. Trade and news media seem to hammer the firm in ways other OEMs don’t get hammered. But it would also be fair to say that some of the negative attention Bombardier attracts has been self-inflicted.