Premium #134 – Was the A380 introduced ten years before its time?

The A380 has recently been in the news, with the question being asked of whether it will become profitable and gain additional sales in today’s airline environment. Our view of the aircraft is that it was introduced a decade before the market was ready for it, and may yet come into its own during the coming decade.

There are several trends that will influence the market for the A380, some positive for the aircraft, and some negative: