Airbus, Boeing Single Aisle Battle Intensifies

The battle between Airbus and Boeing is especially intense in the single-aisle market, for which more than new 20,000 aircraft are required over the next 20 years.

In the 100-210 seat market, examining the Big Two OEMs only, Airbus currently has roughly a 60% market share of the backlog for the A320ceo/neo. Boeing’s 737NG and 737 MAX has the rest. (China’s COMAC C919, Russia’s Irkut MS-21 and Bombardier’s CSeries, for purposes of this post, are excluded.)

Airbus scored a coup when it announced the long-expected order for more than 200 ceos and neos from LionAir, up to now an exclusive Boeing customer. This follows inroads into former exclusive Boeing customers, notably Norwegian Air Shuttle and American Airlines, each for large numbers. Boeing, to be sure, sold the 737 MAX to each of these carriers, but losing exclusivity is a blow to Boeing prestige.

Boeing scored with a large order for 737NGs from Ryanair, an exclusive Boeing customer. The quantity–174–is impressive but the cantankerous CEO of Ryanair, Michael O’Leary, wasn’t expected to do anything else. Although he publicly flirted with COMAC, nobody (including Boeing) took his tease seriously. Airbus won’t deal with him, having been played for a stalking horse in the past. That left Boeing. While all that truly counts is the revenue and backlog, Boeing would dearly like to pick off an Airbus customer (see below).

But O’Leary by-passed the 737 MAX. Vocal in his disdain for the MAX as not efficient enough, O’Leary prefers cheap prices to premium ones that accompany the MAX. That MAX continues to trail NEO by substantial numbers rankles. Boeing officials push the story that the MAX is more efficient and costs less than the NEO, which Airbus charges to be outright lies (see Pinocchio), but the numbers that matter most are the sales figures, and for this Airbus is the clear winner.

Boeing’s argues that its 737 is 8% more efficient on a per seat basis than the A320, and it doesn’t matter whether it is the NG vs the ceo or the MAX vs the NEO. The key difference, of course, is that the 737-800/8 nominally carriers 12 more passengers in two classes than the Airbus. Airbus argues that the delta is closer–about seven seats–but we think Boeing has the stronger point on this metric.

Airbus and Boeing, and Pratt & Whitney and CFM, engage in a war of words over the fan diameter of the NEO vs the MAX. Airbus and PW say the larger fan on the PW Geared Turbo Fan is more efficient than the somewhat smaller CFM on the NEO and the sharply smaller fan on the MAX. Boeing and CFM say the CFM LEAP-1B is optimized for the MAX and will produce equal, improved fuel consumption to the GTF. (Noticeably absent from the debate is CFM’s comparison of the NEO LEAP to the NEO GTF or the MAX LEAP. Airbus says the GTF is about 1.5% more fuel efficient than the NEO LEAP.)

For all the manufacturer rhetoric, customers tell us the A320ceo and 737-800 are within two percent of each other on operating costs, in favor of the -800; the 737-900ER is better than the A321ceo and the A319ceo is better than the 737-700. For the re-engined models, nobody pays attention to the A319neo or 737-7; the RE MAX and NEO maintain the status quo; and the A321neo is better than the 9 MAX.

Boeing hopes to flip easyJet, once a Boeing customer but in recent years exclusively Airbus. easyJet says if Boeing is sporty enough on pricing, it can win the current competition. We hear Boeing may well be sporty enough. Whether Airbus will be more sporty remains to be seen.

BOC Aviation – a growing aerospace presence

BOC Aviation has quietly become a serious player in the aircraft leasing business. Backed b2-15-2013 7-52-25 AMy Bank of China, the company is in the midst of a growth spurt that will ensure it becomes one of the industry’s leading players.  We sent some questions to Robert Martin, Managing Director & Chief Executive Officer of BOC Aviation and here are his responses. [Read more...]

The C919 – Quietly Gaining Traction and Building Backlog

While many in the industry view the COMAC 919 as China’s aerospace learning vehicle that will enable it to enter the modern airliner industry, many others are less pessimistic regarding its future.  With a veritable plethora of western suppliers on the C919 program, from the CFM LEAP engines to Honeywell, Parker, Liebherr, Eaton, Monogram, Labinal and other well known names that also serve Boeing, Airbus, Bombardier and Embraer, the C919 has a top tier supply chain.

Add Bombardier’s partnership in a number of areas, including joint worldwide customer support, and the odds of success for the C919 in the near term begins to look better than it did just a couple of years ago.

Of course, the proof will be a certified airplane with strong economics, and how the Chinese minimize “weight creep” that seems to accompany every new aircraft program.  If the C919 can come in near to spec, it should have better economics than the 737NG and A320ceo, and be just shy of performance numbers for 737 Max and A320neo, but with much lower capital costs.

Back in the 1970s, there was similar skepticism whether an French-German-British consortium named Airbus would become a threat to Boeing and Douglas. Some entrenched folks in the industry guessed wrong.  We see some of the same hubris being applied to China today, doubting whether they will succeed in the short-term, while conceding that 20 years from now China will be a competitor.   Our advice is to be careful, as China’s ambition is to be world class and one of  the ABC competitors (Airbus-Boeing-COMAC). China’s aerospace industry success is firmly entrenched as a national goal.  They have the funding, they have willing and able Western partners, and now need to execute on their business plan.  While they may stumble, as Boeing and Airbus have in delivering programs on time, they have the resources to succeed.

At the recent Zhuhai Air Show, COMAC announced additional orders for C919, including its first potential order from the US by the reincarnation of Eastern Airlines, which is seeking 50 aircraft.  In addition to the new Eastern, GECAS ordered 10 more, while Hebei Airlines and Joy Air each ordered 20.

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The order book to date includes 380 aircraft from 15 customers, with GECAS as the major international (non Chinese) customer.  Discussions are also underway with European LCC Ryanair and British Airways regarding the C919 in addition to the tentative deal with Eastern.  Turning Western interest into orders would be a significant coup for COMAC, and an element of national prestige for China.  If you thought Boeing and Airbus offered aggressive launch customer discounts and financing, think again.

Is there room for the C919?  China wants the C919 to capture half the home market. Boeing and Airbus are essentially sold out for narrow body aircraft deliveries through 2020.  Orders for neo and MAX continue at a record pace, and delivery slots are unavailable without production increases, which are difficult to accomplish because of the requirements placed on an already stretched supply chain.  The lead time for increasing production rates, with so many components outsourced, has stretched in recent years from a few months to between 18-24 months today at many suppliers.

Excess capacity and excess inventories have long been removed from the supply chain, and the constraints on growth for Airbus and Boeing may leave COMAC with the only available delivery slots for new aircraft above 150 seats 5-6 years from now.  Could Airbus and Boeing being too successful create a strategic opportunity for China?

Airbus and Boeing can attack Bombardier’s CSeries aggressively without much threat of retaliation from Canada, and temporarily hold down sales.  But could they utilize the same aggressive pricing against the Chinese?  The answer is no, for several reasons.  First, the Chinese airlines will be mandated to purchase the local product.  Second, the C919 will simply cost less, and COMAC will be willing to undercut Boeing and Airbus, as necessary, to succeed.  Third, with a strategic goal to penetrate western airlines, COMAC will make attractive offers in order to buy  market share.

Can COMAC pull it off?  Yes, we believe they will produce a good (perhaps not great) airplane in the C919.  Will they be on time?  Likely not, but then again neither are Airbus, Boeing, or Bombardier these days.  Will they be able to gain market share?  You bet, especially in China, but they will secure several key non Chinese orders.  Will COMAC become the ABC competitor?  With 380 orders, they are well on their way.

Bottom Line:  Those skeptical on C919 fail to recognize the subsystem integration roles being provided by Western suppliers with experience, and their experience on other programs.  Yes, China will be learning with this airplane.  But they will pull it off, and before the end of this decade will become a force to be reckoned with.

 

China Inc to buy up to 90% of ILFC

“China Inc” has agreed to buy 80% of mega-lessor International Lease Finance Corp and optioned another 10%, with major implications for global aviation.

ILFC parent AIG, which is still largely owned by the US government after the 2008 bailout following the global financial meltdown, retains the balance.

The US Government committee on foreign investment in the United States has to review all deals of a certain size with China.

The 80% sale has a price of $4.8bn, which is $2.5bn less than book value, implying a big write down will be forthcoming. This follows billions of dollars in previous write-downs and has ominous implications for other lessors who generally haven’t written down aircraft values. Any sales would almost certainly trigger write downs, turning balance sheets upside down for lessors.

While AIG (and the US government) get billions of dollars, the Chinese become an instant huge player on the international stage. The Bank of China previously purchased what is now BOC Aviation, based in Singapore, but ILFC dwarfs BOCA. If ICBC later comes into the ILFC deal, which it may, ICBC’s fledging leasing business stands to gain valuable expertise.

We’d also expect ILFC to eventually order the COMAC C919, and in greater quantities than competitor GECAS.

We expect business as usual for the near term. But this is yet another step in China’s path to a global superpower in aerospace.

Will ARJ-21 Delays Impact C919?

COMAC recently announced that the ARJ-21 certification and entry into service will be delayed by an additional 1-2 years, and not enter service until 2015 at the earliest.   Having flown a prototype a couple of years ago, this has become an exceptionally long certification process, an indicator that things are not going well for this airplane that looks like a copy of an early DC-9-10. [Read more...]

COMAC and UAC

Mr Putin’s visit to China was busy. The two nations signed 17 deals. One deal attracted our attention.

United Aircraft Corporation (UAC) and COMAC signed a memorandum of understanding on manufacture of a wide-body long-range aircraft. A Russian report states the cooperation effort will center on the IL-96[Read more...]

Aging Airplanes

Over the past two years we have seen a remarkable surge in orders for single aisle airplanes. Much of this has been driven by fuel prices. But there has also been an issue bubbling under – airplanes in many fleets are getting older.

Pat Duggins (http://www.patduggins.com/) is an expert on aging airplanes and spent some time explaining the issues. You might be surprised what you learn from this.

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Podcast – Bombardier & COMAC

The framework agreement from a year ago has made huge progress. Yesterday’s announcement is remarkable. Never before have two aircraft companies decided to combine their interests quite like this. It is more than ground breaking. For an airline looking at new technologies the combined offering could be very interesting. COMAC has some catching up to do, but with Bombardier’s help that process will likely accelerate. For Bombardier this friendship is pregnant with potential – China is a huge market. Bombardier has been doing business in China a long time and understands the unique challenges that brings to the table. Having COMAC as an ally is only good news for the Canadians.

Talking about the new arrangement being put in place between the companies is Bombardier’s Ben Boehm. Play

COMAC and Bombardier Seek Commonality Opportunities Between C919 and CSeries

The industry rumor mill has been rumbling about this for months. Today it is official. Further to the framework agreement signed on March 24, 2011, Jin Zhuanglong,  Chairman, Commercial Aircraft Corporation of China Ltd (COMAC) and Pierre Beaudoin, President and Chief Executive Officer, Bombardier Inc. today signed a definitive agreement covering program commonalities between the C919 and CSeries. More specifically, the two aircraft manufacturers agreed to cooperate on four distinctive projects to be executed as part of the first phase of COMAC and Bombardier’s long-term collaboration on the C919 aircraft and the CSeries families of commercial airliners. [Read more...]

As Airbus and Boeing’s production sells out

The NEO and MAX have taken the market by storm.  Customers seem to be willing to stand in line – even though the 787 and A380 programs taught that sometimes one can order too early.  Yet the desire for fuel efficient workhorses appears inelastic. [Read more...]

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