Breeze Airways, the “Nice” Low cost carrier, has turned its first operating profit during the month of March. Â The carrier, founded by David Neeleman, who was a founder at JetBlue, Azul, Â WestJet and others, has begun to turn the corner with Breeze, some three years after its first flight. Â The carrier had been in the red since its founding, but is beginning to gain traction. Â Revenues in March 2024 were higher than the entire first quarter in 2023, and the carrier is adding aircraft and routes at a rapid pace.
Typically, a new carrier hemorrhages money during its initial operations, slowly becoming profitable as critical mass is reached. Â It appears that Breeze is now approaching the critical mass needed for market success. Â It’s niche as a premium low cost carrier appears to be working as year over year growth of 30% year to year in existing markets while undertaking major route expansion indicates that its strategy is working. Â Breeze first class cabin, unusual for a low cost carrier, is shown below: