Eric Rojek is Thrush Aircraft’s VP Sales.  He explained to us that the “ag aircraft” is an unusual asset.  Since, in the US, the market is predominately owner/operator, the demands of delivering an asset that performs is a primary focus for his company.  For example, how does an an aircraft operator survive on $7-$10 in revenue per acre treated?

The aircraft costs between $350-500 per hour to run.  Revenues are typically between $1,000 to $1,250 per hour.  A season for aerial companies is about 500 hours per year.  The aircraft generates between $2,000 to 4,000 per day.  The very tight.

To make things even more challenging, we are rapidly approaching what people here refer to as “precision ag”.  Aircraft will need real-time data feeds on the state of the crop, allowing each drop to be tailored to each part of each field.

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